You have probably realized the need to have a profitable online business, but don't know how to start. We have therefore created this practical intensive training course on how to start an online business in Nigeria.

What is Online Business

Online business is a business that is entirely conducted online.

Why Online Business? Here Are Reasons Why You Need To Start An Online Business

  • It is Cheap to Start Up Online Business
  • Online Business Increases Brand Awareness
  • Running an Online Business Helps You To Reach More Customers That Are Ready To Buy.
  • High Rate of Turn Over Sales
  • The Whole Process Can Be Automated To Make it Run on Auto-Pilot
  • It Gives More Time And Freedom

Who Am I and Why Am I Qualified To Tell How to Start An Online Business in Nigeria?

  • About Us
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My name is Chika Agbakwuru. My online business journey started way back in 2007 when I invested into a High Yield Investment Programs (HYIPS) that later crashed.

In 2008, I started Forex Trading. After several losses, I was able to master the trade and grew a $50 capital to $500 in two weeks.

Due to the time-consuming nature of my Forex Trading Strategy, my 100 Level second semester result in UNILAG was adversely affected. As a result of that, I had to stop Forex Trading, and focused on my studies.

When I completed my NYSC in 2013, I entered into the labour market, worked for 2 years and resigned.

In 2016, I ventured into Online Business again through blogging. That was when I created my first blog, Academia.com.ng.

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In 2017, I applied for Google Adsense and my application was approved. Two months after the approval, my blog generated $112.88 via Google Adsense. See Proof below:

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Since then, I have created many other blogs like perfecthealthguide.com.ng, productreview.com.ng and digitaltowncrier.com being the most recent. 

With all these blogs, I have been earning 6 figure income monthly from Google Adsense. For example, my least earning comes from DigitalTownCrier.com, which generates an average of $6 per day. See Proof below:

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In 2018, I decided to diversify my online business and income streams by venturing into e-commerce. I created my e-commerce website, ComeShopOnline.com.ng and started selling physical products.

Within few days of opening my online store, I started getting orders from different parts of the country.

Due to the Cash on Delivery System of Payment, I had to engage the service of IFEX Express Limited, a Logistics and E-commerce delivery Company situated at Jibowu, Yaba, Lagos.

Here are some of the receipts of my orders delivered by IFEX Express Limited.

Objectives of This Online Business Training Course: What You Will Learn

01
Types of Online Business
02
How To Start Any Online Business In Nigeria
03
How To Make Money Online With Various Monetization Strategies
04
How To Promote Your Business Online
05
How To Manage and Scale Up Your Online Business
06
How To Make Money Online With Various Monetization Strategies

Course Outline

MODULE 1: INTRODUCTION TO ONLINE BUSINESS

This module is designed to introduce you to Online Business. Click Here To See The lessons for this Module

What You Will Learn In This Module

  • What is Online Business?
  • Types of Online Business
  • Online Business Ideas

MODULE 2: SINGLE VENDOR E-COMMERCE

This module is designed to teach you how to start an e-commerce business in Nigeria. Click Here To See The lessons for this Module

What You Will Learn In This Module

  • How To Find a Profitable Product To Sell Online
  • How to Build Ecommerce Website And Set Up Landing Pages
  • How To Advertise Your Business Online

MODULE 3: FREELANCING

This module is designed to teach you how to start freelancing. Click Here To See The lessons for this Module

What You Will Learn In This Module

  • Freelance Jobs
  • Freelancing Skills To Learn
  • Freelancing Websites

MODULE 4: YOUTUBE CHANNEL

This module is designed to teach you how to start a YouTube Channel in Nigeria. Click Here To See The lessons for this Module

What You Will Learn In This Module

  • How To Create A YouTube Channel
  • Content For YouTube Channel
  • How To Promote My YouTube Channel

MODULE 5: SOCIAL MEDIA INFLUENCER

This module is designed to teach you how to become a Social Media Influencer. Click Here To See The lessons for this Module

What You Will Learn In This Module

  • Who Is A Social Media Influencer?
  • How To Become a Social Media Influencer
  • Social Media Influencer Jobs

MODULE 6: INFORMATION MARKETING

This module is designed to teach you how to start an Information Marketing Business in Nigeria. Click Here To See The lessons for this Module

What You Will Learn In This Module

  • How To Create A Digital Product
  • How To Set Up a Landing Page for Your Digital Product
  • How To Promote Your Digital Products Online

MODULE 7: BLOGGING

This module is designed to teach you how to start blogging in Nigeria. Click Here To See The lessons for this Module

What You Will Learn In This Module

  • Who Is A Social Media Influencer?
  • How To Become a Social Media Influencer
  • Social Media Influencer Jobs

MODULE 8: INFORMATION MARKETING

This module is designed to teach you how to start an Information Marketing Business in Nigeria. Click Here To See The lessons for this Module

What You Will Learn In This Module

  • How To Create A Digital Product
  • How To Set Up a Landing Page for Your Digital Product
  • How To Promote Your Digital Products Online

MODULE 1: Introduction To Online Business

In this module, we shall explore the following lessons:

  • What is Online Business
  • Types of Online Business
  • Online Business Ideas

LESSON 1: What is Online Business?

In this lesson, you will learn what online business is all about. Specifically, this lesson shall cover the following topics:

  • Online Business Definition

  • How does the online business work?

  • Why Online Business Is Popular Nowadays

  • Benefits of Online Business

  • Interesting Facts About Online Business
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TOPIC 1: Online Business Definition

According to Wikipedia... 

...Online Business or e-business is any kind of business or commercial transaction that includes sharing information across the internet. Commerce constitutes the exchange of products and services between businesses, groups and individuals and can be seen as one of the essential activities of any business.

TOPIC 2: How Does The Online Business Work?

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Online Business works Just like the mortar and bricks business, except the fact that it is carried out online.

Here is how it works:

1
IDENTIFY THE NEEDS AND PROBLEMS OF YOUR TARGET INTERNET USERS
First of all, identify the needs and problems of internet users. Remember, every business, whether online business or mortar and bricks business, exists to solve one problem or the other.
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Fortunately, there are keyword research tools that can be used to ascertain the needs and problems of internet users. They shall be explicated later when we start discussing Online Business Ideas. 
2
FIND SOLUTIONS AND SATISFACTIONS TO THEIR PROBLEMS AND NEEDS
After identifying the needs and problems of internet users, the next step is to find solutions and satisfactions to their problems and needs. This could be in form of finding or creating products or rendering services that proffer solutions to their problems and satisfaction to their needs.
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If you are already wondering how to create or find products or the kind of services to render, don't worry because everything shall be explored in this course.
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Specifically, part of the things you will learn in Module 2 is how to find profitable products that solves the problems and satisfies the needs of internet users.
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In Module 3, how to find the kind of services to render is part of the topics to be explored.
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And in Module 6, how to create digital/informational products is part of the topics to be explored.
3
LET THEM KNOW YOU HAVE SOLUTIONS AND SATISFACTION FOR THEIR PROBLEMS AND NEEDS
Once you have identified the products to sell or services to render, the third and final step is to let your target internet users know about these products and services, and how they can solve their problems and satisfy their needs.
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This is where Online Advertising and Digital Marketing comes in. You will need to promote your products/services to create awareness and make sales. As we progress in this course, you will learn ways to promote your products/services online.

TOPIC 3: Why Online Business Is Popular Nowadays

Online business is becoming increasingly popular nowadays. Just as you are taking this course to start a profitable online business in Nigeria, that is how others are doing too.

The COVID-19 Lockdown has made more and more people to realize the importance of having an online business, and since then, there has been a surge in the number of online businesses springing up.

In addition, the benefits of online business outlined below are some of the reasons why online business is popular nowadays.

TOPIC 4: Benefits of Online Business

Below are the benefits of Online Business:

  • It is Cheap to Start Up Online Business
  • Online Business Increases Brand Awareness
  • Running an Online Business Helps You To Reach More Customers That Are Ready To Buy.
  • High Rate of Turn Over Sales
  • The Whole Process Can Be Automated To Make it Run on Auto-Pilot
  • It Gives More Time And Freedom

TOPIC 5: Interesting Facts About Online Business

Here are some interesting facts you ned to know about online businesss:

  • It’s estimated that by the year 2040, 95% of purchases will be through eCommerce, says NASDAQ.
  • According to KPMG, 55% of people will search online for reviews and recommendations before making a purchase, with 47% visiting the company website, 26% checking out the physical store, and 23% of people talking with friends and family.
  • The reasons people decide to buy include competitive pricing (36%), preferred website (30%), best delivery options and price (17%), stock availability (14%).
  • Online Business Ideas

LESSON 2: Types of Online Business

In this lesson, we shall introduce the different types of online business. Specifically, this lesson shall cover the following topics:

  • Monetization Strategies

  • Types of Online Business in Nigeria

  • Most Common Types of Online Business

  • Successful Online Businesses

  • What Are The Most Profitable Online Businesses
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TOPIC 6: Monetization Strategies

Below are the types of online business you can start in Nigeria

1
Advertising Revenue
Advertising revenue is the monetary income that individuals and businesses earn from displaying paid advertisements on their websites, social media channels, or other platforms surrounding their internet-based content. A popular example of an advertising network is Google Adsense.
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Google AdSense is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience. These advertisements are administered, sorted, and maintained by Google.
2
Affiliate Marketing
Affiliate marketing is the process of earning a commission by promoting other people's (or company's) products. You find a product you like, promote it to others and earn a piece of the profit for each sale that you make.
3
Service Charge
Service Charge is the money you charge for rendering a service to a client.
4
Selling of Products
Another monetization strategy is selling of your own products. This has to do with the selling of physical or digital products for a profit.
5
Subscription
Subscription is a kind of web monetization strategy that requires your clients to pay a certain amount of money periodically (it could be weekly, monthly or yearly) to continue to enjoy a service or membership of a group.

TOPIC 7: Types of Online Business in Nigeria

Listed below are the types of online business you can start in Nigeria:

  • Single Vendor E-Commerce.
  • Freelancing
  • YouTube Channel
  • Social Media Influencer
  • Information Marketing
  • Blogging
Single Vendor E-Commerce
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Ecommerce, also known as electronic commerce or internet commerce refers to the buying and selling goods via internet on any device.

Ecommerce can take on a variety of forms involving different transactional relationships between businesses and consumers, as well as different objects being exchanged as part of these transactions.

For example, it could be in form of retail e-commerce or dropshiping.

📌Retail E- commerce

The sale of a product by a business directly to a customer without any intermediary.

📌Dropshipping

Dropshipping is a form of e-commerce where a store doesn't keep the products it sells in stock. Instead, when a store sells a product using the dropshipping model, it purchases the item from a third party who then ships it directly to the customer.

In Module 2, we shall discuss in detail how to start up an e-commerce business, whether a retail e-commerce or dropshipping.

Freelancing
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Ecommerce, also known as electronic commerce or internet commerce refers to the buying and selling goods via internet on any device.

Ecommerce can take on a variety of forms involving different transactional relationships between businesses and consumers, as well as different objects being exchanged as part of these transactions.

MODULE 2: E-Commerce

TOPIC 8: Factors To Consider When Choosing a Product To Sell Online

📌 Ability To Solve Problems and Provide Satisfaction
📌 The Level of Demand
📌 Approved Minimum Selling Price
📌 High Profit Margin
📌 Cost of Customer Acquisition
📌 Repeat Sales Rate
📌 Competition Level

Frequently Asked Questions About Online Business

What's The Best Online Business To Start?

Here are the best online business to start:

  • Single Vendor E-Commerce.
  • Freelancing
  • YouTube Channel
  • Social Media Influencer
  • Information Marketing
  • Blogging
Can You Start An Online Business With No Money?
Is Online Business Profitable?
What Business Is Good For Beginners?
What Can I Sell In 2020 Online?
What Is The Best Item To Sell Online?
How Do I Sart a Small Online Business?
What Kind of Online Business is Most Profitable?
What Can I Sell Online to Make Money?
Where Can I sell Online Free?
How Can a Beginner Make Money Online?
How Can I Do Business Sitting at Home?
What Products Are in High Demand?
What Can I Sell to Make Money From Home?
What Can I Buy Cheap and Sell High?
What Do People Buy Most Online?
What Business Can I Do Online?
How Can a Teenager Start an Online Business?
What Are the Most Profitable Products to Sell Online?
What Can I Make and Sell Online?
What is the Safest Way to Sell Online?
How Can I Sell Things Online Fast?
How Can I Sell Online Successfully?
What Are the Top 10 Online Businesses?
How can I create my own product?
How Can I sell Online Without Getting Scammed?
How Do You Attract Customers Online?
Why is My Online Store Not Selling?
How Do I Get More Customers?
How Do I Advertise My Online Store?
Does E-Commerce Really Work?
How Do You Target New Customers?
How Do I Start an Online Clothing Business From Home?
How Can I Generate More Sales?